what is E-Marketing? Advantages and Disadvantages of E-Marketing.

what is E-Marketing? Advantages and Disadvantages of E-Marketing.

E-Marketing - E marketing is an electronic marketing it works as a information system that provides facilities for buyers and sellers to exchange their product information about price and offering. Seller provides information about the product to the buyer such as price, uses, functions, and ingredients etc. The electronic market is most effective for both buyer and seller. There are the variety of product in the market with the result Buyer can assist and choose the product accordingly, and seller can describe his product. Electronic market increases the efficiency of the market and decreases the search cost for the buyer, buyer can continuous search the product until the best is found. Electronic market increases the competition between seller as well. There is a multiple choice buyer have, seller have to maintain their product price and quality besides other which causes decreasing profit possibilities for seller. 

Electronic markets exist in commodity exchanges financial markets and also extensively used in the transport industry for passenger seat sales. Electronic markets is to locate an available seat for the journey the customer wants to make a time that is convenient and price that is acceptable the electronic market then also allows the deal to be executed and payment to be made by their nature this another electronic market confirm to one of the irregular transaction trade cycle they maybe use only for the presell part of the trade cycle or they may include execution and settlement functions. 

Advantages and Disadvantages of E-Marketing. 

There is many advantages and disadvantages in every field. Similarly E-Marketing has some advantages and Disadvantages- 

Advantages - 

1. Customer are self-evident. 

2. Buyer has multiple choice for purchasing. 

3. Customer can easily book tickets of train and flights. 

4. Seller can easily show his product to the customer. 

5. Seller generates multiple leads at a time. 

Disadvantages of E-Marketing

1. Decreases profit possibility for the seller. 

2. Difficulty for seller to maintain high price levels due to low cost search. 

3. Consumer depends on seller for product information. 

what is E-Commerce? Advantages and disadvantages of E-Commerce application.